Omni-channel contact centre solutions are becoming increasingly popular for customer engagement because they provide a seamless experience for customers across multiple channels.
This means that companies have to think more carefully about every touchpoint they have with their clients. An omnichannel strategy will help you create a path for a smooth customer journey and move ahead of the competition when done correctly.
An omnichannel contact centre is a strategic hub within the business that allows brands to provide customer service across multiple channels in real time, providing a seamless customer journey. For example, a customer journey might begin on one channel, such as SMS, and seamlessly continue on another channel, such as a live agent conversation using voice (a traditional call).
Omnichannel customer service aims to provide a seamless customer experience across multiple channels by integrating them within a single system. This gives customer service agents a comprehensive view of a customer’s interactions; enabling them to answer queries more effectively and efficiently, and using other emerging technologies like AI, agents can also receive prompts and next-best-action information on-the-fly.
In summary, an omnichannel contact centre solution will help businesses improve their customer engagement by providing a seamless experience across multiple channels and enabling agents to answer queries more effectively and efficiently.
I have been around a while and seen some stuff for sure. I have experienced some good bad, indifferent and some downright fabulous.
I am still hugely motivated to get up every day and be curious. I love tech and business and most of all dogs oh and people are ok too ;-)
Having been in sales most of my working life I have a real interest in the art and science and am a committed lifelong learner - constantly frustrating my kids with my stock phrase "every day is a school day"
Personally, I’m a husband to one, and father to five amazing children (three of them are no longer children, but independent adults) and my golden lab – Archie, who is always pleased to see me.
I was blessed with becoming a Granddad in February 2021 (a very proud and somewhat besotted one) and another grandson arrived in October 2022 to keep their parents busy and for me to spoil.
I am also a mad keen lover of the oval ball game and a lifelong supporter of Leicester Tigers. As an Englishman, that's therefore England at a national level and the British and Irish Lions.
If I can be of service in any way including any area of developing a channel sales and support business or ecosystem partnerships, and or sales coaching or development, you can find me at the link below, and contact me via the form also.
One of my favourite "quotes" is
Life's journey is not to arrive at the grave safely in a well-preserved body. But rather to skid in sideways, totally worn out, with a beer in one hand, shouting "Whoo, what a ride!!"
Views here are 100% my own. https://grahambunting.bio.link/
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Graham Bunting -The Partner Catalyst 